Research Presentations
- 1. Moore, J., Cox, E., & Wagnitz, M. (2022).When your university is in the news for the wrong reasons: Discourse of Renewal applied to racist actions by students and retrospective outlook of campus community. PRSA Educators Academy Summit, Grapevine, TX.
2. Moore, J., Meux, A., & Cox. E. (2022). From “It’s not your place!” to “I’m just not comfortable seeing it”: Understanding intergroup grief policing of social media mourning. International Communication Association, Paris, France.
3. Moore, J., Pritchard, R., Nicolini, K., & Meux, A. (2020). Corporate mourning: Examining social media spontaneous memorials as corporate social responsibility efforts. International Public Relations Research Conference, Orlando, FL.
4. Moore, J., Spigner, L., & Wagnitz, M. (2020). Post-crisis communication and discourse of renewal: A case study of one university’s response to racial incidents that drew national media attention. International Public Relations Research Conference, Orlando, FL.
4. Jackson, C., & Moore, J. (2020). Nonprofit crisis communication: An examination of top U.S. nonprofit strategies. International Public Relations Research Conference, Orlando, FL. - Moore, J., Pritchard, R., & Filak, V. (2019). Mourning publics: Organization crisis planning and the importance of monitoring public social media dialogue surrounding natural and man-made disaster deaths. International Public Relations Research Conference, Orlando, FL.
- Moore, J., Armstrong, J., & Schwechheimer, S. (2019). Gamification: Promotion writing for mobile apps in the public relations writing course. International Public Relations Research Conference, Orlando, FL.
- Moore, J., & Kowalewski, J. (2018). A structural equation analysis to explain hoarding behaviors on social network sites. International Communication Association Conference, Prague.
- Moore, J., Armstrong, J., Stanford, W., & Vaughn, D. (2018). Connecting organizational identity and image research to practice: Using social media to promote K-12 education programs. International Public Relations Research Conference, Orlando, FL.
- Moore, J., Baker, J.D., Huffling, M., & Washington, C. (2018). The effects of deny, diminish, and rebuild crisis communication strategies on public attitudes, perceptions and behaviors. International Public Relations Research Conference, Orlando, FL.
- Moore, J., & Stevens, A. (2017). National tragedies as promotion messages: Using remembrance of 9/11 and Hurricane Katrina to influence publics. International Public Relations Research Conference, Orlando, FL.
- Moore, J. & Kemper, K. (2017). Understanding Standing Rock: Using contingency theory and situational crisis communication theory to examine Energy Transfer Partner’s response to the water protectors. Association for Educators in Journalism and Mass Communication, Midwinter Conference, Norman, OK.
- Kemper, K. & Moore, J. (2017). Mni Wiconi! Water is life? Or, property is life? An ideological critique of public relations statements by the communities of water protectors and the Dakota Access Pipeline promoters at Standing Rock. Association for Educators in Journalism and Mass Communication, Midwinter Conference, Norman, OK.
- Moore, J. (2016). The effects of gain vs. loss framed medical and religious breast cancer survivor testimonies on attitudes and behaviors of African-American female viewers. Association for Education in Journalism and Mass Communication, Minneapolis, MN.
- Moore, J., Magee, S., Gamreklidze, E., & Kowalewski, J. (2016). The social media mourning model: Examining tie strength and “acceptable loss” in Facebook mourning posts. Association for Education in Journalism and Mass Communication, Minneapolis, MN.
- Moore, J., Magee, S., Gamreklidze, E., & Kowalewski, J. (2016). Examining the social media mourning model: How celebrities are mourned on Twitter. Association for Education in Journalism and Mass Communication, Minneapolis, MN.
- Moore, J., Pritchard, R., & Climek, M. (2016). Transparency in social media crises responses: The case for translucency. International Public Relations Research Conference, Miami, FL.
- Moore, J., Magee, S., & Gamreklidze, E., (2015). The ghosts in the machine: Toward a theory of social media mourning. Association for Education in Journalism and Mass Communication, San Francisco, CA.
- Magee, S., & Moore, J. (2015). Processing entertainment vs. hard news: Cognitive and emotional responses to different news formats. Association for Education in Journalism and Mass Communication, San Francisco, CA.
- Moore, J., Pritchard, R., & Climek, M. (2015). Rumor control or rumor central: What the handling of Malaysia Airlines flight 370’s disappearance can tell us about the impact of interest and ambiguity on crisis response over time. International Public Relations Research Conference, Miami, FL.
- Moore, J., Magee, S., & Gamreklidze, E., (2014). Grieving amid the presence of our past(s): How communication technologies are transforming and sometimes challenging the grieving process. National Communication Association, Chicago, IL.
- Meadows, K., & Moore, J. (2014). Social media use during natural disasters: Using Q methodology to identify millennials’ surveillance preferences. Association for Education in Journalism and Mass Communication, Montreal, Canada.
- Racadag, N., & Moore, J. (2014). Heuristic-systematic processing and politics: Investigating the effects of verbal vs. visual characteristics in gubernatorial debates. Association for Education in Journalism and Mass Communication, Montreal, Canada.
- Moore, J. (2013). Online undergraduate public relations courses: Effects of student and instructor interaction and presence on student satisfaction and success. Association for Education in Journalism and Mass Communication, Washington D.C.
- Moore, J., Crowley, K., & Dowler, B. (2011). Persuasion knowledge then and now: Changes in millennials’ coping behaviors regarding advertisements in print, broadcast, and new media since 2004. Association for Education in Journalism and Mass Communication, St. Louis, MO.
- Moore, J. (2009). Does tobacco use influence cognitive processing of traditional vs. counter anti-tobacco ads? Association for Education in Journalism and Mass Communication, Boston, MA.
- Moore, J. (2009). Understanding high sensation seekers: Perceived persuasiveness and emotional response to blame and attack anti-tobacco ads with differing message sensation values. Association for Education in Journalism and Mass Communication, Boston, MA.
- Moore, J. (2009). Are people who use tobacco more likely to be persuaded by anti-tobacco ads that make them the victim? Association for Education in Journalism and Mass Communication, Boston, MA.
- Moore, J. (2009). The influence of motivation activation on processing of attack vs. blame anti-tobacco advertisements. International Communication Association, Chicago, IL.
- Moore, J. (2009). How appetitive and aversive activation influence persuasiveness of attack vs. blame anti-tobacco advertisements. International Communication Association, Chicago, IL.
- Moore, J. (2009). The effects of sensation seeking on cognitive processing of attack vs. blame anti-tobacco advertisements. International Communication Association, Chicago, IL.
- Leshner, G., Bolls, P., Moore, J. Gardner, E., Peters, S., Konova, A. Bailey, R., & Wise, K. (2008). Effects of African American breast cancer survivor testimonies on cognitive, emotional, and behavioral outcomes. Association for Education in Journalism and Mass Communication, Chicago, IL.
- Leshner, G., Bolls, P., Moore, J. Peters, S., Konova, A., Bailey, R., Gardner, E., & Wise, K. (2008). Cognitive and emotional effects of breast cancer survivor testimonies. International Communication Association, Montreal, Canada.
- Bolls, P., Leshner, G., Moore, J. Gardner, E., Bailey, R., Konova, A., Peters, S., & Wise, K. (2008). Stories of feeling and courage: The effect of narrative and emotional tone on processing cancer survivor stories. International Communication Association, Montreal, Canada.
- Moore, J., & Mattson-Lauters, A. (2008). Rules online: Coordinated management of meaning in chat rooms. International Communication Association, Montreal, Canada.
- Leshner, G., Bolls, P., Moore, J., Gardner, E., Peters, S. Konova, A., Bailey, R., & Wise, K. (2007). The impact of narrative and emotional breast cancer survivor testimonies on message processing for African American female viewers. Society for Psychophysiological Research, Savannah, GA.
- Reinardy, S., Moore, J., & Wanta, W. (2007). How do newspaper journalists use the Internet in news gathering? An examination of usage, behaviors, and beliefs about online information and tools. International Communication Association, San Francisco, CA.
- Moore, J., Thorson, E., Leshner, G. (2007). The only thing we have to fear is …. death? Using terror management theory to predict attitudinal and behavioral responses to death-explicit anti-tobacco PSAs. International Communication Association, San Francisco, CA.
- Moore, J. (2007). Veni, vidi, vici: How Truth fought Big Tobacco. American Academy of Advertising, San Francisco, CA.
- Moore, J. (2006). Attention, attitude, and experience as predictors of advertising avoidance behaviors. Association for Education in Journalism and Mass Communication, San Francisco, CA.
- Duffy, M., Brennan, B., & Moore, J. (2006). Schooled for success: “The Apprentice’s” capitalist curriculum. International Communication Association, Dresden, Germany.
- Moore, J., Greenwood, K., Reinardy, S., & Sanders, K. (2005). Young journalists’ attitudes toward the media’s role in presidential campaigns. International Society for the Scientific Study of Subjectivity, Vancouver, Canada.
- Moore, J., & Vultee, F. (2005). Is the press legitimizing the “truth”? An examination of the third party endorsements of the Truth national anti-tobacco campaign. Association for Education in Journalism and Mass Communication, San Antonio, TX.
- Reinardy, S., & Moore, J. (2005). When do journalists learn about ethics?” An examination of classroom and professional attitudes about ethical standards. Association for Education in Journalism and Mass Communication, San Antonio, TX.
- AEJMC, Guido H. Stempel III (Graduate Education Interest Group) Top Student Paper Award Winner, 2005.
- Moore, J., & Greenwood, K. (2005). Unselling the cigarette: A content analysis of persuasive elements of two types of national anti-tobacco advertisements. Association for Education in Journalism and Mass Communication, San Antonio, TX.
- AEJMC, (Advertising) Top Student Paper Award Winner, 2005.
- Kappa Tau Alpha Research Award for Best Student Paper - Advertising Division, 2005.
- Moore, J., & Reinardy, S. (2005). A rhetorical analysis of the message of the Target Market anti-tobacco campaign. International Communication Association, New York, NY.
- Moore, J., & Rodgers, S. (2005). The role of persuasion knowledge in perceptions of advertising credibility and skepticism for five media types. American Academy of Advertising, New York, NY.
- Moore, J. (2004). Information processing differences between Internet and magazine advertisements moderated by selective exposure. Association for Education in Journalism and Mass Communication, Toronto, Canada.
- Moore, J., & Mattson-Lauters, A. (2004). What the stories told them: Implications for readers of women’s magazines in Britain and the United States, 1920-1928. Association for Education in Journalism and Mass Communication, Toronto, Canada.
- Moore, J. (2004). The public’s need to know: Public service advertising and the effects of using the actor portrayal label. Association for Education in Journalism and Mass Communication, Toronto, Canada.
- AEJMC, Leslie J. Moeller (Mass Communication & Society) Student Paper 3rd Place Award Winner, 2004.
- Moore, J. (2004). Selective exposure as a theoretical approach to Internet advertising message preference. Association for Education in Journalism and Mass Communication, Toronto, Canada.
- Moore, J., Thorson, E., & Antecol, M. (2004). Threats to Local Television News Viewing: Fact or Fiction? International Communication Association, New Orleans, LA.
- Dell’Orto, G., Dong, D., Giurgiu, A., & Moore, J. (2003). Democratic and non-democratic framing in foreign news: An analysis of effects of international perceptions. Association for Education in Journalism and Mass Communication, Kansas City, MO.
- AEJMC, Markham (International Communication) Top Student Paper Award Winner, 2003.
- Kappa Tau Alpha Research Award for Best Student Paper - International Division, 2003.
- Equid Novi Best Paper in International Communication Research Award, 2003.
- Moore, J., & Kinney, T. (2003). Third party endorsement influence on perceptions of social marketing campaign attitudes, credibility, effectiveness, and involvement. Association for Education in Journalism and Mass Communication, Kansas City, MO.
- Moore, J., Kemming, S., Fan, D. (2002). Effects of the September 11, 2001 terrorist attacks on U.S. press coverage. Association for Education in Journalism and Mass Communication, Miami Beach, FL.
- Fan, D., Kemming, S., Moore, J., & Neibergall, B. (2002). Coverage of Israeli and Palestinian spokespersons by news sources around the world. American Political Science Association, Harvard Symposium on Terrorism, the Media & Public Life, Boston, MA.
- Fan, D., Kemming, S., Moore, J., & Neibergall, B. (2001). Did the September 11, 2001 terrorists accomplish their goals? Midwest Association of Public Opinion Research, Chicago, IL.