Service to the School & University
University of Oklahoma
Service to Public Relations & Advertising Areas (OU)
o Redeveloped Public Relations Principles, Origins, and Practice (core major course - formerly Intro to Public Relations).
o Redeveloped Public Relations Research, Measurement, and Evaluation (core major course - formerly Public Relations Research).
o Redeveloped Public Relations Campaigns (core major course - outgoing major capstone course).
o Redeveloped Contemporary Problems in Public Relations (new major capstone course - formerly Public Relations Case Studies).
o Developed Social Media Strategies (new major elective course).
o Developed Sports Promotion (new major elective course).
o Developed Strategic Communication for Nonprofit Organizations (new major elective course).
o Currently redeveloping Fundraising and Event Planning (major elective course - formerly Event Planning).
§ Headed Evaluation of Comparable PR Programs, 2017-2018.
o Helped identify need for new hires in health/nonprofit/advocacy, consumer culture, and public vs. private sector public relations.
§ Crisis Communication Course Coordinator, Spring 2022-present.
§ Contemporary Problems in Public Relations Course Coordinator, Fall 2019-present.
§ Public Relations Campaigns Course Coordinator, Fall 2018-present.
§ Public Relations Research Course Coordinator, Fall 2016-2019.
Service to Gaylord College of Journalism and Mass Communication (OU)
Service to University of Oklahoma
Louisiana State University
Service to Public Relations Area (LSU)
Service to Manship School of Mass Communication (LSU)
Service to Louisiana State University
West Virginia University
Service to Advertising Area (WVU)
Service to P.I. Reed School of Journalism (WVU)
Service to West Virginia University
- Public Relations Curriculum Updates Committee, 2017-present.
o Redeveloped Public Relations Principles, Origins, and Practice (core major course - formerly Intro to Public Relations).
o Redeveloped Public Relations Research, Measurement, and Evaluation (core major course - formerly Public Relations Research).
o Redeveloped Public Relations Campaigns (core major course - outgoing major capstone course).
o Redeveloped Contemporary Problems in Public Relations (new major capstone course - formerly Public Relations Case Studies).
o Developed Social Media Strategies (new major elective course).
o Developed Sports Promotion (new major elective course).
o Developed Strategic Communication for Nonprofit Organizations (new major elective course).
o Currently redeveloping Fundraising and Event Planning (major elective course - formerly Event Planning).
- Public Relations Instructor Search Committee, 2022-present.
- Advertising Sequence Search Committee, 2017-2018.
- Assistant Professor: Art Direction and Visual Storytelling (filled).
- Assistant Professor: Copywriting and Creative Storytelling (filled).
- Associate/Assistant Professor: Digital Creative Technology (renewed).
- Advertising Instructor/Agency Advisor (filled).
§ Headed Evaluation of Comparable PR Programs, 2017-2018.
o Helped identify need for new hires in health/nonprofit/advocacy, consumer culture, and public vs. private sector public relations.
§ Crisis Communication Course Coordinator, Spring 2022-present.
§ Contemporary Problems in Public Relations Course Coordinator, Fall 2019-present.
§ Public Relations Campaigns Course Coordinator, Fall 2018-present.
§ Public Relations Research Course Coordinator, Fall 2016-2019.
- PRSSA in NYC, April 2017 & April 2018.
Service to Gaylord College of Journalism and Mass Communication (OU)
- Gaylord Graduate Academic Appeal Committee, 2022-present.
- Gaylord College Faculty Development and Research & Creative Activity Grants Awards Committee, 2022-present.
- Gaylord College Accreditation Committee, 2020-2021.
- Helped write assessment section of accreditation report for ACEJMC professional values and competencies.
- Gaylord Undergraduate Curriculum Assessment Liaison, 2018-2021.
- Provided support and feedback to capstone students in each Gaylord major as they complete their e-portfolios, take exit exam, and take part in student satisfaction survey.
- Reached out to alumni and get them to take part in yearly alumni satisfaction surveys.
- Contacted faculty and professional advisors of student clubs and courses which submit awards, and oversaw Student Awards database.
- Worked with faculty to re-create and distribute midterm and final internship surveys, and student internship self-evaluation surveys.
- Developed committee tracking form to identify where assessment measures were being used to update curriculum.
- Updated Assessment Plan.
- Updated Gaylord Edge Exam.
- Updated surveys for alumni, exiting seniors, internship supervisors, internship students.
- Developed e-portfolio creation and evaluation process for seniors.
- Developed e-portfolio evaluation process for faculty and professionals.
- Created Curriculum Review Matrix.
- Created Gaylord Syllabi Review Checklist and Template.
- Updated Deans’ Dialogue Exit Interview Guide.
- Gaylord Undergraduate Curriculum committee member, 2019-present.
- Gaylord Diversity Committee, 2017- 2018.
- Gaylord Technology Committee, 2016-2017.
- Gaylord Classroom Experience panel, March 2017.
- AWSM Youth Media Conference session, March 2017.
- Oklahoma Scholastic Media Monday session:
- Public relations, October 2016.
- Sports public relations (2 co-taught sessions), November 2021.
Service to University of Oklahoma
- OU Provost Advisory Committee for Learning Outcomes Assessment, 2018-2021.
- Created and submitted yearly OU report regarding direct and indirect measures of student learning outcomes for fall Gaylord undergraduate programs (advertising, creative media production, journalism, professional writing, and public relations).
- OU Education & Research, National Environmental Simulation and Testing (NEST) initiative, 2017-2019.
Louisiana State University
Service to Public Relations Area (LSU)
- Public Relations Student Society of America (PRSSA) faculty advisor, 2012-2014.
- Helped grow Chapter from approximately 80 members to 140+ members, making it one of the top 10 largest chapters in the nation.
- Helped Chapter accomplish the following national awards:
- Star Chapter Award, PRSSA National, 2015.
- Dr. F.H. Teahan Chapter Award for Chapter Diversity, PRSSA National, 2014-2015.
- Dr. F.H. Teahan Chapter Award for Community Service, PRSSA National, 2014-2015.
- Dr. F.H. Teahan Chapter Award for Chapter Website, PRSSA National, 2014-2015.
- Star Chapter Award, PRSSA National, 2014.
- Dr. F.H. Teahan Chapter Award for Chapter Newsletter, PRSSA National, 2013-2014.
- Star Chapter Award, PRSSA National, 2013.
- Dr. F.H. Teahan Chapter Award for Chapter Diversity, PRSSA National, 2012-2013.
- PRSSA Pacesetter Chapter Recognition award from PRSSA National, October 2012.
- Helped Chapter accomplish the following local awards:
- Love Purple, Live Gold award for Commitment to Community from LSU Campus Life, 2014.
- Love Purple, Live Gold award for Most Outstanding Multi-Cultural/Diversity Program from LSU Campus Life, 2014.
- Love Purple, Live Gold award for Most Outstanding Student Organization from LSU Campus Life, 2014.
- Love Purple, Live Gold award for Most Outstanding Collaborative Program from LSU Campus Life, 2014.
- Love Purple, Live Gold award for Most Outstanding Multi-Cultural/Diversity Program from LSU Campus Life, 2013.
- Oversaw the following Chapter accomplishments:
- Regional Conference, Hollywood Under the Oaks, hosted by PRSSA at LSU, March 2014.
- I AM… diversity campaign and panel for LSU campus, 2013-2014.
- PRogram end of year lookbook for PRSSA at LSU, 2013-2014.
- Publication guide for PRSSA at LSU, 2013-2014.
- Leadership training for e-board members, 2013-2014.
- Ketchum award for PRSSA at LSU e-board members to participate in Mindfire, 2013-2014.
- Chapter Development Session presentation at PRSSA National Conference, Paige Weber and Emily Beck, October 2013.
- Diversity of Thought (DOT) campaign for LSU campus, 2012-2013.
- Crisis communication plan for PRSSA at LSU, 2012-2013.
- Constitution and Bylaws for PRSSA at LSU, 2012.
- PRestige/ImPRint Communications (student-run firm) faculty advisor, 2012-2013.
- Oversaw Second Place team in national Duck Brand Competition.
- Bateman Case Study Competition faculty advisor, 2012-2013 & 2013-2014.
- Oversaw To Be Honest, anti-bullying campaign, 2013.
- Oversaw Krewe PR, PopMoney campaign, 2014.
- Public Relations Student Society of America (PRSSA) faculty co-advisor, 2012.
- Advertising and Public Relations curriculum updates committee member, 2012-2016.
- Created Public Relations Management elective.
- Redesigned Public Relations Writing (MC 4001).
- Strategic Communication graduate curriculum updates committee member, 2012.
- Redesigned Foundations of Strategic Communication (MC 7042).
Service to Manship School of Mass Communication (LSU)
- Political Communication hiring committee member, 2015-2016.
- Promotion and Tenure Policies Review committee, 2014-2016.
- ACEJMC Accreditation committee member (research area), 2014-2016.
- Digital Media Initiative committee member, 2012-2016.
- Tiger Calls volunteer, 2013.
- Centennial planning committee member, 2012.
Service to Louisiana State University
- LSU Chancellor’s Future Leaders in Research faculty mentor, 2014-2016.
- Recommended and helped student apply for Summer Research Opportunities Program (SROP):
- JoLena Broussard, Penn State University, Summer 2014.
- Recommended and helped student apply for Summer Research Opportunities Program (SROP):
- LSU McNair Scholars faculty research mentor, 2013-2016.
- LSU Communication Across the Curriculum (CxC) Advisory Council member, 2012-2015.
- TEDxLSU committee member, 2013-2015.
- LSU Faculty Senate Tobacco-Free Campus committee member, 2012-2013.
West Virginia University
Service to Advertising Area (WVU)
- Academic Advising, 75-100 undergraduate advisees in Advertising and Public Relations, 2009-2011.
- Strategic Communications hiring committee member, 2010.
- Strategic Communications Major committee member (created courses in emerging media for advertising and promotions, advertising media strategy, and audience psychology and behavior), 2009-2011.
Service to P.I. Reed School of Journalism (WVU)
- P.I. Reed, Athlete Tutoring program creator, 2010-2011.
- P.I. Reed, Undergraduate Research Experience (PURE) creator and director, 2010-2011.
- P.I. Reed, School of Journalism Media Effects Lab creator and director, 2010-2011.
- P.I. Reed, Sport Communication Minor re-developer, 2010-2011.
- P.I. Reed, Extended Learning Coordinator hiring committee member, 2010.
- P.I. Reed, Media Entrepreneurship Minor creator and committee member, 2009-2011.
- P.I. Reed, Academic Standards committee member, 2009-2011.
- P.I. Reed, Curriculum committee member, 2009-2011.
- P.I. Reed, Health Promotion Minor creator and developer, 2009-2010.
Service to West Virginia University
- WVU Multidisciplinary Studies (MDS) task group member, 2010-2011.
- WVU Electronic Student Evaluation of Instruction (eSEI) committee member, 2009-2010.
- WVU Smoking Task Force focus group member, November 2010.