Research Interests & Experience
Interests
Moore's primary research is at the intersection of social media, health communication and crisis communication. In addition, she examines sport communication and online learning in journalism and mass communication.
Experience
Louisiana State University School of Mass Communication, Media Effects Lab (MEL). Continuing projects examining effects of breast cancer messages on African American women and hard news vs. celebrity news messages on millennial audience processing, Beginning studies of sports figures vs. everyday people in sports advertising. Spring 2012-Spring 2016.
West Virginia University School of Journalism, Started Media Effects Lab with funds from WVU Faculty Senate Grant and SOJ Grant. Initial studies examined effects of breast cancer messages on African American women and hard news vs. celebrity news messages on millennial audience processing, Spring 2010-Fall 2011.
University of Missouri School of Journalism, Psychological Research on Information and Media Effects (PRIME) Lab. Effects of breast cancer narratives on African American women, project funded by National Cancer Institute and National Institute of Health, Fall 2005-Fall 2007.
University of Missouri School of Journalism, worked as a research assistant under the direction of Dr. Esther Thorson (Health Promotion and Persuasion), Dr. Glenn Leshner (Health Communication and Media Effects), Dr. Glen T. Cameron (Health Communication and Strategic Communication), Dr. Margaret Duffy (Strategic Communication), and Dr. Shelly Rodgers (New Media), Fall 2003-Fall 2007.
University of Minnesota School of Journalism & Mass Communication, Institute for New Media Studies (INMS). Worked as a research assistant under the direction of Nora Paul, Fall 2002-Spring 2003.
Moore's primary research is at the intersection of social media, health communication and crisis communication. In addition, she examines sport communication and online learning in journalism and mass communication.
Experience
Louisiana State University School of Mass Communication, Media Effects Lab (MEL). Continuing projects examining effects of breast cancer messages on African American women and hard news vs. celebrity news messages on millennial audience processing, Beginning studies of sports figures vs. everyday people in sports advertising. Spring 2012-Spring 2016.
West Virginia University School of Journalism, Started Media Effects Lab with funds from WVU Faculty Senate Grant and SOJ Grant. Initial studies examined effects of breast cancer messages on African American women and hard news vs. celebrity news messages on millennial audience processing, Spring 2010-Fall 2011.
University of Missouri School of Journalism, Psychological Research on Information and Media Effects (PRIME) Lab. Effects of breast cancer narratives on African American women, project funded by National Cancer Institute and National Institute of Health, Fall 2005-Fall 2007.
University of Missouri School of Journalism, worked as a research assistant under the direction of Dr. Esther Thorson (Health Promotion and Persuasion), Dr. Glenn Leshner (Health Communication and Media Effects), Dr. Glen T. Cameron (Health Communication and Strategic Communication), Dr. Margaret Duffy (Strategic Communication), and Dr. Shelly Rodgers (New Media), Fall 2003-Fall 2007.
University of Minnesota School of Journalism & Mass Communication, Institute for New Media Studies (INMS). Worked as a research assistant under the direction of Nora Paul, Fall 2002-Spring 2003.